Digital Marketing
Here are some key components
Social Media Marketing: This involves using social media platforms like Facebook, Instagram, Twitter, LinkedIn, and others to promote products or services, engage with customers, and build brand awareness.
Email Marketing: Email marketing involves sending targeted emails to a list of subscribers. It’s used for various purposes, including promotions, newsletters, product updates, and customer relationship management.
Pay-Per-Click Advertising (PPC): PPC advertising allows businesses to display ads on search engines (like Google Ads) or social media platforms. Advertisers pay a fee each time their ad is clicked. It’s an effective way to drive traffic and conversions.
Affiliate Marketing: Affiliate marketing is a performance-based strategy where businesses reward affiliates (publishers or partners) for driving traffic or sales to their website through the affiliate’s marketing efforts.